Tracking & Metrics

Rethinking Bounce Rate: How GA4 Revolutionizes Paid Media Success Metrics

Best PracticesProgrammatic

How to avoid running ads next to political content

StorytellingTechnology

Is AI replacing human-designed creative?

Native AdvertisingCampaign StrategyNative AdsProgrammatic

And just like that… the holidays are here.

Campaign StrategyProgrammatic

Tis the Season of Contextual Targeting and Creative! Which Season are You In?

ProgrammaticTechnology

Storygize Increases Security While Reducing the Cost of Data Transfer with AWS PrivateLink